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Client Spotlight – Taylor Fowler

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Congratulations to @Taylorfowler on the launch of

It's that time of year again where I’m taking my

It's that time of year again where I’m taking my annual creative sabbatical - working on personal projects that inspire me, so that I can return to work full of fresh ideas. This year was certainly one that could use some extra reflection so I’ll be away until the start of the new year. In the meantime I'm wishing you all a wonderful holiday.

@taylorifowler and I met through a women's network

My favorite cost effective way to tailor your bran $My favorite cost effective way to tailor your brand is to utilize a template website in conjunction with branded print materials and social media. Having a consistent look and feel to all of the touch points your customers encounter, not only makes you look professional but instills trust. It lets everyone know that you are paying attention to the details, that you are organized and thoughtful. Which in turn makes it much easier to book or buy from you. Template websites like @Squarespace only look like templates if you don't personalize them. By adding your own custom colors, fonts, patterns, photography and logos we can make any template your very own for a fraction of the cost of a custom website. Check out the link in my bio to see one in action. @serendipityhomerentals$

I was lucky enough to spend some extra quality tim

I was lucky enough to spend some extra quality time with my mom and she told me some old family folklore that made me think about my great grandmother. These earrings are the only items I have passed down from her. My mother and I both wore them on our wedding days. My great grandmother Josephine was an extremely strong woman and I greatly admire what she gave up for our family. She immigrated from Italy with two children in tow in search of better opportunities. She lost two husbands and raised seven children. Then right before the great depression her oldest daughter passed away and she raised her five grandchildren as well. Hoping I have an ounce of her strength within me to make it through the end of this trying year.

Here's another little snapshot of a brand identity

Catching up on a backlog of work that I want to fe

It feels like we all hit pause for awhile there. I

It feels like we all hit pause for awhile there. I took some time to step away from my business and re-evaluate. I felt like I gained a whole new perspective. It's never been more clear what is truly "essential". I hope these unusual times have had a silver lining for you as well.⠀⠀⠀⠀⠀⠀⠀⠀⠀
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It also gave me a chance to work out in the garden more where we harvested our asparagus for the first time after waiting for three years.

I'm so grateful to have a career where I can take

I'm so grateful to have a career where I can take things a bit slower in the summer. I've spent some time this season traveling and refreshing. School may be starting again but I'm not ready to unpack my bags quite yet. Hope you are also still out there exploring too.

Kalie Berkey © 2021