Questionnaire – Branding + Website

Branding + Website Questionnaire

Branding + Website Questionnaire

Having an elevated visual brand takes your business up a notch.

Not just for you, but for those you serve.

    The Basics

     



















     

     

     

    Your Business

     













     

     

     

    Your Audience

     




    Describe your typical customer/client. Or if you are looking to attract new types of clients describe your ideal customer/client.




















     

     

     

    Your Competition

     







     

     

     

    Your Visuals

     

    Which of these words is a better fit for your brand?


    ClassicModern


    FormalCasual


    CalmEnergetic


    YouthfulMature


    High EndCost-effective


    PlayfulElevated


    MinimalLavish


    SpringSummerFallWinter








     

     

     

    Your Website

     














































    Frequently Asked Questions

    Just type “none” into the answer box.

    Simply, right-click on the image you like and select, “open image in a new tab” a new webpage will open up. Copy and paste that page’s URL into the answer box.

    After I’ve had a chance to review your answers and we’ve talked more about your project I’ll ask you to email me your logo in the format it was created, preferably as a vector file.

    Email is preferred so that I can keep a consistent record of your notes. I offer unlimited email, phone, and video call support during the duration of your design project’s timeline.

    I use Adobe Creative Suite (Photoshop, Illustrator, and InDesign). Upon special request, editable templates are created in the software of your choice such as Microsoft Word, Pages, or Canva.

    All final logo designs come in all popular file formats including JPG, PNG, and EPS files. Print projects are provided in PDF format. Social media graphics and other web elements are provided as JPG or PNG files.

    All logos, printed pieces, and social media graphics will be finalized set pieces (not editable). If specified in advance, template files can be created so that you can edit them where necessary.

    Squarespace offers web hosting, domain name registration, and design all rolled into one service. Their platform is user-friendly, so even a web novice can maintain a site without the need to hire a developer. Squarespace templates are also customizable. With a little magic on the back end, I can transform something generic into a tailored brand experience without the timeline and hefty price tag of a completely custom-coded website.

    I do not provide writing services. You are responsible for any and all text that appears in your print or online designs, including spelling and grammar accuracy. I will not change what you send me, so be completely sure that your text is correct. Or if you need a helping hand I can get you in touch with an amazing copywriter. If you’d like to use your own photos, those must be provided to me in an organized manner for each project. If you do not have any images, I am happy to select stock photos. The cost of each stock photo used in the final designs will be added to your invoice. If you are local to Pittsburgh, I am available to photograph your products, spaces or food.

    In order to provide the level of quality and dedication that I believe my clients deserve, I only work with 1 – 3 clients at any given point. This allows me to work much more intimately with my clients and reply much faster.

    A 50% deposit is required to book your branding package. The final 50% is due upon completion of the project. Once your package is paid in full, I’ll send you a zipped folder with your final deliverables. Other design projects are charged at a $45/hr rate and are invoiced on the first of each month. I am happy to accept Venmo, credit cards via Paypal, or checks.

    I keep a 9 am to 5 pm Monday – Friday schedule. Feel free to contact me with questions after hours, but I won’t respond until business hours resume.