Questionnaire – Branding

Branding Questionnaire

Branding Questionnaire

Having an elevated visual brand takes your business up a notch.

Not just for you, but for those you serve.

    The Basics

     



















     

     

     

    Your Business

     













     

     

     

    Your Audience

     




    Describe your typical customer/client. Or if you are looking to attract new types of clients describe your ideal customer/client.




















     

     

     

    Your Competition

     







     

     

     

    Your Visuals

     

    Which of these words is a better fit for your brand?


    ClassicModern


    FormalCasual


    CalmEnergetic


    YouthfulMature


    High EndCost-effective


    PlayfulElevated


    MinimalLavish


    SpringSummerFallWinter

















    Frequently Asked Questions

    What if I don't have an answer to a required question?

    Just type “none” into the answer box.

    How do I link to online images?

    Simply, right-click on the image you like and select, “open image in a new tab” a new webpage will open up. Copy and paste that page’s URL into the answer box.

    How do I send you my logo

    After I’ve had a chance to review your answers and we’ve talked more about your project I’ll ask you to email me your logo in the format it was created, preferably as a vector file.

    How do we communicate throughout the design process?

    Email is preferred so that I can keep a consistent record of your notes. I offer unlimited email, phone, and video call support during the duration of your design project’s timeline.

    What software do you use to design my project's elements?

    I use Adobe Creative Suite (Photoshop, Illustrator, and InDesign). Upon special request, editable templates are created in the software of your choice such as Microsoft Word, Pages, or Canva.

    What types of files are included in each brand package?

    All final logo designs come in all popular file formats including JPG, PNG, and EPS files. Print projects are provided in PDF format. Social media graphics and other web elements are provided as JPG or PNG files.

    Are the files editable?

    All logos, printed pieces, and social media graphics will be finalized set pieces (not editable). If specified in advance, template files can be created so that you can edit them where necessary.

    How many other clients do you work with at a time?

    In order to provide the level of quality and dedication that I believe my clients deserve, I only work with 1 – 3 clients at any given point. This allows me to work much more intimately with my clients and reply much faster.

    How do I pay for my projects?

    A 50% deposit is required to book your branding package. The final 50% is due upon completion of the project. Once your package is paid in full, I’ll send you a zipped folder with your final deliverables. Other design projects are charged at a $45/hr rate and are invoiced on the first of each month. I am happy to accept Venmo, credit cards via Paypal, or checks.

    When are you available to meet/work?

    I keep a 9 am to 5 pm Monday – Friday schedule. Feel free to contact me with questions after hours, but I won’t respond until business hours resume.